Embracing Intuition in the Age of AI Advancements
In a world where AI is surging, our innate human intuition is becoming more crucial than ever before. Let's delve into why expanding our intuitive abi...
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Your offer is the entry point into the sales process. A good offer sets up success; a lackluster one doesn’t. Here are best practices: A good offer co...
Six Words to Sell Absolutely Anything
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Steve Jobs – Perhaps the greatest marketing man of all time
I'm more affected by the passing of Steve Jobs than I ever expected to be and I don't know why. Maybe it's because I'm in the marketing business and I...
Are you kidding? Of course you're a Genius!
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What happens when you combine tried and true marketing procedures with a growing intuitive genius aimed at material success? The answer is of course: ...
Selling With Empathy
Empathy: noun the ability to understand and share the feelings of another. Empathy is our base state. Human empathic abilities are always switched on;...
Create Content for the Three Initial Marketing Stages
Hey, here's a riddle for you: What is the single most important part of your business, which will always be beyond your control? The answer? Your cust...
The top ten lead generation techniques
If you want more clients for your business lead generation is on your mind. Here are the top ten lead-gen categories to consider when promoting your b...
The convention of horrible marketing (don't do this)
Back in the days when MacWorld Conventions roamed the earth I drove down to the Moscone Center in San Francisco to see what the buzz was about. My ult...
The proper foundation for selling
FYI — I learned this from John Rosso, he was a trainer at the Sandler Sales Training School, one of the biggest in the world. John taught that setting...
What is an Enlightened Business? (in 30 seconds)
Here is the short version of what an enlightened business looks like: A business that hurts no one and benefits everyone and everything An organizatio...
What is intuition?
Albert Einstein said: "The only really valuable thing is intuition." Why? Science has found that our physical world is made of atoms that are 99.9999%...
How to thrive in the new economy
We going through a transition from an economy built on competition and life destroying practices to commerce based on healthy rivalries, cooperation a...
Rely on your Incivible Innocence when Selling
The way you say things is actually more important than what you say. Science studies confirm this and it is especially true when selling a product or ...
The Facebook Rumormill
People love talking about Facebook. Second perhaps only to Google, Facebook tends inspire a strange celebrity-like relationship where folks are consta...
How to Calculate Inbound Marketing Success
The pioneering ad man John Wanamaker once famously said “Half the money I spend on advertising is wasted. The trouble is I don't know which half.” Thr...
The Nuts and Bolts of Content Marketing
Today, we're continuing our series of high-level discussions about developing a content strategy for your website. As the title suggests, we'll be spe...
The Nuts and Bolts of Content Marketing (2)
Welcome back! If you followed the advice in our previous blog, you've got buyer personas, a content audit, and some content templates for what you'd l...
Pinterest Vs. Google+: Strengths and Weaknesses
Chances are, you've only got so much time that you or your staff can devote to social media. Once you've got the first three or four accounts set up, ...
The Value of Questions When Selling
In many ways, the art of sales is not about talking a customer into making a purchase. It's in leading the customer through a process that defines the...
Embracing Intuition in the Age of AI Advancements
In a world where AI is surging, our innate human intuition is becoming more crucial than ever before. Let's delve into why expanding our intuitive abi...
Perennial questions from a business point of view
All the versions of "perennial questions" I've seen revolve around the most basic human concerns: who or what are we, how did we come to be here, and ...
When it's ethical and proper to apply sales pressure
There are times when it is ethical and proper to use pressure when selling. This is when you are acting as a friend to the person you're speaking with...
Why Steve Jobs was big on INTUITION
Steve Jobs said: “Have the courage to follow your heart and intuition. They somehow already know what you truly want. Everything else is secondary.” W...
INTENT - the all-important posture of communication (in 30 seconds)
When you communicate with people they can tell where you are at, they can "read between the lines." Your clients and prospects know the intent behind ...
The Problem with NOT Starting at the Beginning (in 30 seconds)
It happens almost every time in sports, business and life: the team with the best fundamentals wins. Click HERE to see a representation of NOT startin...
Golden Ratio: Better Planning / Greater Prosperity
The quality of your planning is directly related to your level of success. Dwight Eisenhower said: "Plans soon become irrelevant, the process of plann...
How to bring the Steve Jobs effect to your business. (in 30 seconds)
The people who worked with Steve Jobs teased him about having a Reality Distortion Field because he made the "impossible" happen so many times. In my ...
The creative side of step-by-step planning (in 30 seconds)
Buckminster Fuller: "To change an existing paradigm focus on building an entirely new one." This is the epitome of creativity. But the creative proces...
Are compulsions interfering with your prosperity? (in 30 seconds)
My most recent go-to compulsive behaviors have been TV and food. When it all gets to be "too much" the place I've gone has been zoning-out in front of...
Cultivate the pure focus of timelessness (in 50 seconds)
Pure mental focus leads to a feeling-state of timelessness. These tools are the life-blood of creativity. If you are creating a new business you undou...
The four M’s of a well-rounded business. (in 60 seconds)
The four M’s of a well-rounded business are: Mindset, Management, Marketing and Making good Mindset Positive thinking is good — however — your conscio...
Manage your resources systematically (in 30 seconds)
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Cultivate spontaneous intuition to manage your business (in 45 seconds)
Buckminster Fuller’s examination of the diaries of world’s great scientists and inventors revealed all the greats had one thing in common: spontaneous...
Plan for SUCCESS in your enlightened business. (in 30 seconds)
Your vision for your enlightened business is bold: you want to help people heal, succeed or awaken! The numeric goals that align with your vision carr...
Why JOY helps you build your enlightened business. (in 45 seconds)
Joy, love and courage are allies in building your enlightened business. Your biggest obstacle is fear: fear of failure, fear of being seen as less-tha...
The single highest business best practice. (in 30 seconds)
Marketing that feels good to you and your potential clients is simply more effective and profitable. It is your best, best-practice, Here's some backu...
Single Most Important Key to a Great Marketing Headline. (30 seconds)
Relevance The single most important key to writing a great marketing headline is talking about something your audience cares about. This means it’s a ...
Your mind is magic — find out why. (in 30 seconds)
Your mind is magic. You have a “reality distortion field” just like Steve Jobs. Perhaps yours is not as powerful as his was, but you have one. Steve s...
The three essentials of scaling your business. (in 60 seconds)
You’ve had it being a solo-preneur. You want to grow your business. Of all the things that demand personal growth in the world of business (and just a...
Making step-by-step procedures for your service. (in 30 seconds)
You’ve got clients and they’re getting results, now it’s time to formalize the processes you use to create success. Sometimes consultants and solo-pre...
IMPORTANT: Measure your marketing. (in 30 seconds)
Now that you’ve taken action it would be a good idea to measure what happened. If you are smart you’ve tested different headlines for lead generation ...
Get in the habit of quick, instinctual decision making (in 30 seconds)
When was the last time you overthought your marketing, business, or anything else for that matter? For most business owners this is a problem of epic ...
Chronicle your happy-customer statements. (in 30 seconds)
The results your clients are experiencing speak for themselves. They are happy campers and they’re telling you about it. Don’t forget to chronicle the...
Deliver on promises and they’ll sing your praises. (in 30 seconds)
Ask yourself: How can I deliver my services so my clients get results and experience true satisfaction? • Are you signing the right kind of people int...
The all-important question of price! (in 40 seconds)
The price of your product or service sends a message to your prospective clients. What message do you want to send? When you “price to the value” of y...
You have leads; now nurture them (in 30 seconds)
Lead nurturing requires two things: 1) Content that helps your prospect relieve pain or realize gain 2) A caring attitude on your part An orientation ...
Top Three Lead Generation Techniques (in 30 seconds)
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Your Simple Marketing Plan (read in 30 seconds)
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Your Business Plan (read in 30 seconds)
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From Vision to Results (read in 30 seconds)
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Three Essential Qualities of a Solopreneur (in 30 seconds)
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Intuition for Engineers
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Oops, I must have been sprayed with money repellant
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Ode to Cashiers
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The Future of Business
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On-Page SEO – The First Step to Ranking High on Google
Search Engine Optimization (SEO) is the true bread and butter of online marketing. Most web browsing still begins at search engines, and as more and m...
Where's the Beef? Adopting a Content Strategy for Your Site.
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When Selling Keep the Long-Term Picture in Mind
Sometimes I wonder why there are so many poor salespeople in this world when, fundamentally, every person in sales is still a consumer the rest of the...
Optimize Your Website Design
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Website Redesign With the Customer in Mind
Welcome back! In our last blog, we started talking about whether it's time for your website to get a redesign. Just to recap, the our last blog boiled...
Is It Time For a Website Redesign?
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Two Internet Marketing Security Tips
Many of us who use our web sites to get more business for our companies will be aware that cyber theft is a very real threat to the health and welfare...
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Inbound Marketing Quick SEO Tip
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Top Five Social Media Sites
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Make YouTube a Marketing Force for Your Business
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How to Buy Internet Marketing Services 2
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Three Questions To Ask Your SEO Company
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The Facebook/Google Rivalry
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Top Five Facebook Marketing Mistakes
In the right hands, Facebook marketing can be a great tool for growing your business and driving organic traffic to your website. However, there are a...
Internet Marketing and Facebook Advertising
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The Future of Internet Marketing Part 2
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Your offer is the entry point into the sales process. A good offer sets up success; a lackluster one doesn’t. Here are best practices: A good offer co...
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