Head-of-DeepSky-Marketing-Jeffrey-Schmidt2b

Meet Us

Jeffrey Schmidt,
President 
DeepSky Marketing and Agency for Earth

Jeffrey owns two firms: DeepSky Marketing, a sales / marketing consultancy and Agency for Earth, a company that specializes in environmental education and outreach. He is a public speaker, trainer and consultant on the topics of business, marketing, personal selling, environmental awareness and personal growth.

He built his companies on cold-call marketing and personal selling that relied on relationship building from the ground up. He has made every mistake in the book and can help you avoid pitfalls to success.

Over his 35-year career Jeffrey has developed marketing materials and programs for hundreds of companies. See case studies HERE. He now helps sustainable and socially responsible businesses create greater impact in the world.

Jeffrey began his career in marketing research fielding studies for companies like Allstate Insurance, Bank of America, The California Milk Advisory Board and Clorox Corporation.

He has developed marketing programs and materials for many organizations including: The American Marketing Association, Heald Colleges, Foppiano Winery, Bushtracks Expeditions, Oracle Corporation, It’s Yoga International, Earth Heart Wellness, Zafis Chiropractic, SolarWorks, Parker Compumotor, Abbey Springs Water Systems, the Sonoma County Water Agency, Empowered Body Solutions, MTI College, Switch Vehicles and many more.

He has created environmental awareness campaigns and outreach materials for Ecology Action Associates, the Laguna Foundation, the Sonoma County Water Agency, the counties of Marin, Napa, San Mateo, Merced and the cities of Santa Rosa, Fremont, Hayward, Newark, Union City and more.

For 20 years Jeffrey was a member of the American Marketing Association (AMA) and was a Certified Professional Marketer with that organization. He was a founding member of the Sebastopol Entrepreneurs Project (SEP) and was their education director for a decade.

Jeffrey is an accomplished speaker. He gives talks on personal selling, marketing and business for SCORE, SRJC, SEP, local chambers of commerce, CEO Focus, and the Small Business Development Center (SBDC) of Napa.

Jeffrey was a featured panelist at a climate talk put on by the Greta Thundberg organization and was president of the board of The Middle Way, a sheltered workshop for developmentally disabled adults. He spearheaded The Middle Way’s transition toward making their landscape services green and sustainable.

Jeffrey is a meditation teacher, QiGong instructor and a NARM (NeuroAffective Relational Model) certified practitioner. NARM is an advanced methodology for healing complex attachment, relational and developmental trauma and a vehicle for personal and social transformation.

Jeffrey Schmidt is the author of three books: Five Proven Internet Marketing Methodologies, Seven Key Questions You Must Ask Your Communications Partner, and Five Ways to Enliven Your Message. His new book “100 ways to Connect with Heart” is due to be released in late 2020.

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Barbara Stafford, Strategy / Messaging / Copywriting

“Helping clients achieve audacious goals
is what lights me up.”

Barbara Stafford has over 20 years’ experience helping clients solve wicked problems. She’s helped clients win market share. Sell more products. Donate more money to good causes. Help great ideas catch fire. Attract and build a loyal community. And connect people with what they truly value.

Marketing has the power to make all of these things happen –- when done well.

Barbara spent decades learning how to do just that. First, as a senior copywriter and copy supervisor for Foote, Cone & Belding (FCB) – a large San Francisco ad agency – where she created direct marketing campaigns that sold millions of dollars of products and services for the likes of Visa, HP, PG&E, Levi’s, Shaklee, Citicorp and other Fortune 500 corporations.

Barbara’s also been a freelance copywriter and creative director for ad agencies, corporations, nonprofits and small, and sometimes quirky, startups (like a turkey farm). She’s created virtually every form of marketing in every medium for many different businesses in many different industries.

In the process, she’s learned what works and what doesn’t – combining the art of branding with the science of direct response to get outstanding results for clients.

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Laurie Binder, Designer

One of Laurie’s favorite quotes by Thomas J. Watson Jr., President of IBM is: “good design is good business.” Laurie has designed for all manner of business application: complete business identity programs, packaging, wine labels, newspaper and magazine advertising, books, brochures, websites, trade show booths, banners, T-Shirts, posters, signage, logos, educational outreach campaigns, CD covers, and even a horse jump. She has designed for the purpose of increasing sales, community outreach, education, and for the simple pleasure of creating beauty.

Her designer’s eye has been honed to unite words and imagery into simple, beautiful, and impactful layouts for her clients.

Since her first design job at the San Francisco firm Hjermstad and Associates, Laurie has learned to listen first and then bring all her experience and keen visual sense to a design project. Throughout her career she has worked for a mix of clients from the Sonoma County Water Agency to Smithsonian Journeys. Laurie  is a graduate of San Francisco Art Institute for Fine Arts, New York University for Art Education and the San Francisco Academy of Art for Graphic Design.