The Problem with NOT Starting at the Beginning (in 30 seconds)
It happens almost every time in sports, business and life: the team with the best fundamentals wins. Click HERE to see a representation of NOT starting at the beginning in your marketing and thus NOT taking care of your fundaments first.
The second graphic (scroll down) shows where many people start their marketing and is why so many people are not thrilled with their results. Without the proper foundation and the right fundamentals your marketing will NEVER reach its true potential. Just ask ANY pro ball player who practices fundamentals EVERY day.
Don't make it complicated. The longer you wait to learn how to do your marketing messaging right the more money you leave on the table.
Your business-building mentor.
Jeffrey
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