Your Business Plan (read in 30 seconds)
A good business plan is about two things:
1) It is about the people you are helping
2) And how you help them
The more tightly you define the “who and how” of your business the more successful you will be.
Your numeric goals and timetables for completion of tasks are woven into your business plan. All this supports your overall vision. For a small business this needs to be a simple document — especially in the beginning.
Organize your thoughts; then take action as soon as possible. Most entrepreneurs have a pretty good idea of what needs to happen to move their business forward. Set it down in writing and make it happen. Then, see what comes.
It needs to be simple.
Jeffrey
MORE RECENT BLOGS
Graphic Design: Setting Tone and Mood On Your Site
As the Internet continues to develop and evolve and show us new ways to market, we're continually finding new ways of "embedding" messages into our co...
How to structure your all-important offer! (in 90 seconds)
Your offer is the entry point into the sales process. A good offer sets up success; a lackluster one doesn’t. Here are best practices: A good offer co...
Six Words to Sell Absolutely Anything
Everybody sells. Kids sell parents on the toys they want, what to eat for dinner and the games they want to play. Wives sell husbands on chores that n...
Steve Jobs – Perhaps the greatest marketing man of all time
I'm more affected by the passing of Steve Jobs than I ever expected to be and I don't know why. Maybe it's because I'm in the marketing business and I...
Combining marketing with intuition
What happens when you combine tried and true marketing procedures with a growing intuitive genius aimed at material success? The answer is of course: ...
