The Master Marketer BLOG

Sponsorships: Beyond Charity to Business Strategy

AI is Changing Business. Are You Ready?

Embracing Intuition in the Age of AI Advancements

What is intuition?

The top ten lead generation techniques

When it's ethical and proper to apply sales pressure

The convention of horrible marketing (don't do this)

The proper foundation for selling

Why Steve Jobs was big on INTUITION

Rely on your Incivible Innocence when Selling

Are you kidding? Of course you're a Genius!

The Problem with NOT Starting at the Beginning (in 30 seconds)

Golden Ratio: Better Planning / Greater Prosperity

How to bring the Steve Jobs effect to your business. (in 30 seconds)

The creative side of step-by-step planning (in 30 seconds)

Cultivate the pure focus of timelessness (in 50 seconds)

The four M’s of a well-rounded business. (in 60 seconds)

Manage your resources systematically (in 30 seconds)

The single highest business best practice. (in 30 seconds)

Single Most Important Key to a Great Marketing Headline. (30 seconds)

Your mind is magic — find out why. (in 30 seconds)

The three essentials of scaling your business. (in 60 seconds)

Making step-by-step procedures for your service. (in 30 seconds)

IMPORTANT: Measure your marketing. (in 30 seconds)

Get in the habit of quick, instinctual decision making (in 30 seconds)

Chronicle your happy-customer statements. (in 30 seconds)

Deliver on promises and they’ll sing your praises. (in 30 seconds)

The all-important question of price! (in 40 seconds)

How to structure your all-important offer! (in 90 seconds)

You have leads; now nurture them (in 30 seconds)

Top Three Lead Generation Techniques (in 30 seconds)

Your Simple Marketing Plan (read in 30 seconds)

Your Business Plan (read in 30 seconds)

From Vision to Results (read in 30 seconds)

Three Essential Qualities of a Solopreneur (in 30 seconds)

Oops, I must have been sprayed with money repellant

FDA Does NOT Test Genetically Engineered GE Foods

Six Reasons GMOs Are A Nightmare

Graphic Design: Enhancing Your Message

Graphic Design: Setting Tone and Mood On Your Site

Graphic Design: The Visual Voice of Your Business

You Need Good Graphic Design For Your Business Now More Than Ever

Branding Goes Far Beyond Your Logo

Five Steps to Branding Excellence

The Importance of Your Brand

Simplicity is the Key to a Website Redesign

Website Redesign With the Customer in Mind

Is It Time For a Website Redesign?

Create Content for the Three Initial Marketing Stages

A Great Content Strategy Learning Experience

Where's the Beef? Adopting a Content Strategy for Your Site.

Truth and Sincerity: the Currency of Trust in Selling

When Selling Focus on the Large Picture Benefit for Your Client

The Value of Questions When Selling

Overcoming sales resistance

Content Marketing Execution: How to Interface with Your Writing Team

Managing Your Content Marketing Strategically

Preparing content marketing for multiple usage scenarios

The Nuts and Bolts of Content Marketing (2)

The Nuts and Bolts of Content Marketing

How To Create A Content Strategy

On the Internet Content Strategy is King

Make YouTube a Marketing Force for Your Business

The Three Most Powerful LinkedIn Strategies

Three Questions To Ask Your SEO Company

Top Five Facebook Marketing Mistakes

The Three Keys of Internet Marketing

Selling in a consumer empowered world

When good salesmanship hurts sales

Farm for leads with 5 Proven Internet Marketing Methodologies

Marketing is about standing in another person's shoes

Mapping out your marketing and sales process

Is cloud computing important for marketing your business?