Meet Us

Jeffrey Schmidt, President 
Jeffrey Schmidt owns DeepSky Marketing. He has helped sustainable and socially responsible companies promote products and services for more than 30 years. He built DeepSky Marketing on cold-calling marketing and personal selling that relied on relationship building from the ground up. He has made every mistake in the book and can help you avoid pitfalls and focus on what is import for your success.

Jeffrey began his career in marketing research, a discipline aimed at discovering what people truly want. He fielded studies for companies like Allstate, Bank of America, The California Milk Advisory Board and Clorox Corporation.

He has developed marketing programs and materials for many companies including: The American Marketing Association, Heald Colleges, Foppiano Winery, Bushtracks Expeditions, Oracle, It’s Yoga International, Ecology Action Associates, Solarworks, Parker Compumotor, Abbey Springs Water Systems, the Sonoma County Water Agency, Empowered Body Solutions, MTI College and more.

Jeffrey’s been a member of the American Marketing Association (AMA) for 20 years and is a Certified Professional Marketer with the AMA. He is an advisor and is on the Board of the Sebastopol Entrepreneurs Project (SEP). He gives talks on sales and marketing for SCORE, SBDC, SRJC, local chambers of commerce, and of course SEP.

Jeffrey Schmidt is a public speaker, trainer and consultant on the topics of business, marketing and personal growth. He is the author of three books: Five Proven Internet Marketing Methodologies, Seven Key Questions You Must Ask Your Communications Partner, and Five Ways to Enliven Your Message. Jeffrey specializes in helping sustainable and life-affirming companies market their products and services. He is a “relational selling” expert and helps people develop the skills necessary to sell immediately and in the future.

Jeffrey is a long-time business leader and speaker, is NARM* certified, and a NAT** trained practitioner. He is a level I QiGong instructor in the Spring Forest lineage and a meditation and mindfulness teacher.

Further details on Jeffrey’s history:
• BA: Psych / Econ – Sac State
• Success Motivation Institute
• Zen with Tundra Wind
• QiGong with Chunyi Lin
• Shamanism & Yoga: Peter Brown
• Social Marketing with Doug McKenzie-Mohr
• NARM: Dr. Larry Heller
• NA Touch: Dr. Aline LaPierre

* NARM: NeuroAffective Relational Model™ A two-year clinical training with Dr. Larry Heller. NARM seeks to work with both the physiology and psychology of individuals who have experienced developmental trauma.

** NA Touch: NeuroAffective Touch™ (NAT) A one-year clinical training with Dr. Aline LaPierre on the power of touch: the language of the body. Used for healing shock and developmental trauma, self-awareness and personal growth.

Laurie Binder, Designer
One of Laurie’s favorite quotes by Thomas J. Watson Jr., President of IBM is: “good design is good business.” Laurie has designed for all manner of business application: complete business identity programs, packaging, wine labels, newspaper and magazine advertising, books, brochures, websites, trade show booths, banners, T-Shirts, posters, signage, logos, educational outreach campaigns, CD covers, and even a horse jump. She has designed for the purpose of increasing sales, community outreach, education, and for the simple pleasure of creating beauty.

Her designer’s eye has been honed to unite words and imagery into simple, beautiful, and impactful layouts for her clients.

Since her first design job at the San Francisco firm Hjermstad and Associates, Laurie has learned to listen first and then bring all her experience and keen visual sense to a design project. Throughout her career she has worked for a mix of clients from the Sonoma County Water Agency to Smithsonian Journeys. Laurie  is a graduate of San Francisco Art Institute for Fine Arts, New York University for Art Education and the San Francisco Academy of Art for Graphic Design.

Jacob Ganzler, Web Designer and Developer

For the last two decades Jacob has been creating effective marketing materials that generate instant credibility. He has worked on intensive integrated web and print projects for large corporate clients such as Google, HP, University of California at Santa Cruz, and some smaller companies and non-profits including Adobe Road Wines.

Jacob has leveraged his broad marketing knowledge with graphic design and project management skills to create impactful communications pieces in a variety of media including: web design, online marketing, e-commerce, social media, information navigation and branding.

He is the author of several ebooks on these topics. Jacob is a graduate of the University of California at Santa Cruz and an avid hiker.