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Meet Us
Jeffrey Schmidt, President & Chief Marketing Strategist
I am a 30 year marketing veteran who can help you map your entire sales process and tune every phase for maximum sales. I can help you find the best ways to market your products and services whether that is Internet marketing and social media or traditional advertising and selling. I can help you focus on the fundamentals of marketing so customers are delighted with your products and services and provide you with free word-of-mouth advertising—the most powerful form of marketing.
I started my career in marketing research doing studies for large companies such as Bank of America, Wells Fargo, Allstate Insurance, Clorox, and the California Milk Advisory Board. Since that time I have opened my own marketing/advertising business and helped many companies target the right audience with the right message using the most efficient medium possible.
As a marketing consultant I can help you understand your situation so you can make better business decisions. I invite you to contact me for a free consultation regarding the marketing needs of your business.
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Laurie Binder, Designer
One of Laurie’s favorite quotes by Thomas J. Watson Jr., President of IBM is: “good design is good business.” Laurie has designed for all manner of business application: complete business identity programs, packaging, wine labels, newspaper and magazine advertising, books, brochures, websites, trade show booths, banners, T-Shirts, posters, signage, logos, educational outreach campaigns, CD covers, and even a horse jump. She has designed for the purpose of increasing sales, community outreach, education, and for the simple pleasure of creating beauty.
Her designer’s eye has been honed to unite words and imagery into simple, beautiful, and impactful layouts for her clients.
Since her first design job at the San Francisco firm Hjermstad and Associates, Laurie has learned to listen first and then bring all her experience and keen visual sense to a design project. Throughout her career she has worked for a mix of clients from the Sonoma County Water Agency to Smithsonian Journeys. Laurie is a graduate of San Francisco Art Institute for Fine Arts, New York University for Art Education and the San Francisco Academy of Art for Graphic Design.
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Jacob Ganzler, Web Designer and Developer
For the last two decades Jacob has been creating effective marketing materials that generate instant credibility. He has worked on intensive integrated web and print projects for large corporate clients such as Google, HP, University of California at Santa Cruz, and some smaller companies and non-profits including Adobe Road Wines.
Jacob has leveraged his broad marketing knowledge with graphic design and project management skills to create impactful communications pieces in a variety of media including: web design, online marketing, e-commerce, social media, information navigation and branding.
He is the author of several ebooks on these topics. Jacob is a graduate of the University of California at Santa Cruz and an avid hiker. |
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Tim Smith, Chief Content Officer
Tim Smith is a marketing strategist who puts three decades of applied marketing, graphic layout and copy writing experience into his work. During his career, he has held senior-level management positions in media, ad agencies and corporate marketing.
Passionate about Marketing
Tim enjoys teaching businesses new ways to market their products and services that generate better results than conventional approaches. Tim served as Marketing Director for Atlanta-based Harland-Clarke, where his duties included product development, marketing management and communications for a national market segment. Previous positions included serving as Vice President of Marketing and Training for Northwest Airlines Federal Credit Union and General Manager for a mid-Atlantic advertising agency.
Tim's approach is based on combining real-world business and marketing fundamentals with time-tested, proven strategies that always work when properly implemented. In addition to his skills as a planner, he excels at writing. One of his core competencies is producing well-organized, highly readable and compelling plans and promotional copy. He also coaches clients on how to successfully implement their strategies once developed.
Tim has won numerous awards for his work in regional and national competition, and earned his Certified Marketing Executive (C.M.E.) designation in 2000. He has been a featured presenter at various industry conferences at the local, state and national level, and served as instructor for an accredited college course for media professionals. He holds a B.S. in Mass Communications/Journalism from Towson University in Maryland, and completed graduate level coursework in Marketing at the University of Baltimore.
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Diana Concoff Morgan, Chief Social Media Officer
Diana’s desire to help entrepreneurs grow their social media presence is a passion. Among her many talents is her ability to coach entrepreneurs on the fine points of communicating via social networks. She is an expert at campaign planning and educating people so they feel comfortable with their new communication tools. Diana also designs, develops and carries out entire campaigns for clients who simply do not have the time to spend on social media.
Diana epitomizes the entrepreneurial spirit. She left her corporate career to pursue her entrepreneurial dream of creating a non-denominational wedding ministry. Diana performed over 100 weddings a year with 6 trained ministers and is proud to have been one of the most successful professional full-time ministers in the San Francisco Bay Area. She accomplished this through a combination of passion for her work and knowledge of both online and offline marketing strategies.
Diana Morgan is a graduate of JFK University in Holistic Health Education and Counseling. She is available as a social media trainer, speaker, coach, campaign strategist and general marketing consultant.
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