|Inbound Marketing • Keyword Strategy • Content Marketing • SEO • Social Media Optimization
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Content Management System (CMS)
Content management systems are replacing traditional websites in droves because people want to be able to make small-to-mediumsized edits on their site without calling their webmaster and incurring charges. But what CMS is right for you?
Chances are you’ve heard about content management systems like Drupal, Joomla, and WordPress. These are examples of “opensource” CMSs. An open-source CMS uses a source code underlying its functionality that is “open” to anyone who wishes to create a site using that platform.
WordPress is by far the most popular open-source CMS. Using an existing WordPress template, you can create a fully functional site for under $1500. There are many templates (themes) to choose from. Drupal Is probably the most expensive platform with sitedevelopment costs in the $5,000–$15,000 range. Joomla’s cost is somewhere in between. The argument in favor of using an opensource CMS revolves around the superior size of the developer community. With more developers creating more functionality (with small applications known as “plug-ins”), you have more choices available when developing your site.
Arguments in favor of using a proprietary (non-open-source) CMS are that most of them have the core functionality people need, they’re more dependable, updates are transparent, you avoid plug-ins that don’t work, and, in the rare case that something does go wrong, you have someone you can call. Webvanta is a proprietary CMS I recommend.